Collaboration Across Generations How can generations collide less and connect more? We’ll explore the differences between generations, and how this diversity can foster a connection and drive performance. Key topics: • The benefits of intergenerational diversity in the workplace • The challenges of communicating across generations • Ways to prepare for the next generation of talent and its potential influence on your organization
Having a focused business plan has never proven so important. Successful business planning leads to successful business results, and the ability to change course when all around you is also changing. This workshop will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. In this interactive seminar, you will learn how to: -Break apart components of the business plan into manageable steps. -Define your business succinctly. -Research your competition and target market. -Develop your operating and marketing plans. -Start understanding your financial statements.
Learn digital marketing strategies to grow your online brand by leveraging Google search engine optimization, content marketing and social media interactions across platforms including websites, blogs, video-sharing, review sites, and email marketing. This webinar will provide an overview of the 9 Key Areas to measure and grow your online presence as defined by David Mitroff, Ph.D. with examples from his consulting work with technology startups, restaurants, and retail clients, professional service firms and entrepreneurs. Key Points: - Learn the fastest ways to grow your online brand - How to continually reach new market segments - Create a competitive advantage through social marketing - Learn creative ways to leverage social media platforms to build online influence About the Speaker: David Mitroff, Ph.D. who is the Founder and Chief Consultant at Piedmont Avenue Consulting, Inc. (www.PiedmontAve.com), a consulting and marketing firm with a proven track record of producing results. David and his team advise clients on leveraging technology for creative initiatives from strategy through implementation. The SBDC hosted by Long Beach City College The Small Business Development Center (SBDC) has been hosted by Long Beach City College since 2006 and has helped thousands of area business owners increase their sales, obtain loans, streamline operations, utilize new technologies, expand into new markets, and position themselves for long-term growth. We are apart of the Los Angeles Regional SBDC Network, which assists small business owners throughout the Los Angeles, Santa Barbara and Ventura Counties. Our experienced SBDC team is comprised of former entrepreneurs, bankers, product managers, technology experts, and business professionals dedicated to helping you grow your business. Contact us at (562) 938-5100 or go to longbeachsbdc.org/services/we-can-help/ to schedule your appointment.
EFFECTIVE COMMUNICATION: ENHANCE OUTCOMES WITH STRONG COMMUNICATIONS Discover the difference effective written and verbal communication can make in the workplace. Explore practical exercises to help you enhance your skills and become a better listener, too. Key topics: • How the quality of communication can have an impact on your organization • Ways to foster good communication and improve
Business owners and entrepreneurs must promote their business or products to investors, customers or clients. Often this is something they have never done before, and they lack training to approach the challenge. To address this situation, this workshop has been built to help you learn much of what you need to know. Topics covered include: -The psychological barriers that could be holding you back and the tools required to overcome them. -Understanding the components of an effective sales pitch. -Learning the tools necessary to build an effective pitch for your business/product. -The sales process, including how to develop a plan to address each client?s needs and set realistic goals for yourself.