BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20221115T173000Z DTEND:20221115T200000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Your Brand Has Never Told The Story - Defining and Identifying Your True Brand so that Your Customers Always Choose You DESCRIPTION:Your Brand Has Never Told The Story - Defining and Identifying Your True Brand so that Your Customers Always Choose You\n\n\n\nA Free Masterclass for Long Beach Area Chamber of Commerce Members!\n\n\n\nAbout the Class: Master your own Story\, apply it to your Brand\, and it won?t matter what platform or algorithm changes?You?ll always connect with your audience. Some of the most common problems that come up when doing marketing or branding are ?I don?t know what content to create!? and ?What I put up isn?t getting people?s attention??\n\n\n\nWhen a company does make content\, it?s a common mistake to use Bragging\, Promising\, and Emotional Appeal to evoke a buying decision. But businesses who use Story to inform their Advertising will build a Brand that clients will use to self-express. This training is for CMOs and CEOs who want to think about using a significant amount of video and mass communication as a foundational part of their content marketing strategy.\n\n\n\nKnowing what a Brand and Story are will help you always have an idea of what to film next?How to make your content consistent. And what pitfalls to avoid. Come to ?Your Brand Has Never Told A Story? masterclass where we will learn what a Story actually is ? and how to finally become profitable using your own.\n\n\n\nBefore the Masterclass:\n\nAttendees are encouraged to write in 150 words one of their Brand's stories: Origin Story\, Mission Story\, Product Story\, or Customer Story X-ALT-DESC;FMTTYPE=text/html:Your Brand Has Never Told The Story - Defining and Identifying Your True Brand so that Your Customers Always Choose You
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\nA Free Masterclass for Long Beach Area Chamber of Commerce Members!
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\nAbout the Class: \;Master your own Story\, apply it to your Brand\, and it won?t matter what platform or algorithm changes?You?ll always connect with your audience. Some of the most common problems that come up when doing marketing or branding are ?I don?t know what content to create!? and ?What I put up isn?t getting people?s attention??
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\nWhen a company does make content\, it?s a common mistake to use Bragging\, Promising\, and Emotional Appeal to evoke a buying decision. But businesses who use Story to inform their Advertising will build a Brand that clients will use to self-express. This training is for CMOs and CEOs who want to think about using a significant amount of video and mass communication as a foundational part of their content marketing strategy.
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\nKnowing what a Brand and Story are will help you always have an idea of what to film next?How to make your content consistent. And what pitfalls to avoid. Come to ?Your Brand Has Never Told A Story? masterclass where we will learn what a Story actually is ? and how to finally become profitable using your own.
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\nBefore the Masterclass:
\nAttendees are encouraged to write in 150 words one of their Brand's stories: Origin Story\, Mission Story\, Product Story\, or Customer Story LOCATION:A Virtual Online Masterclass UID:e.1956.5717 SEQUENCE:3 DTSTAMP:20260411T055837Z URL:https://business.lbchamber.com/events/details/your-brand-has-never-told-the-story-defining-and-identifying-your-true-brand-so-that-your-customers-always-choose-you-11-15-2022-5717 END:VEVENT END:VCALENDAR